To highlight Roger Federer’s new Pro Staff RF 97 Autograph racket, Wilson launched a new campaign designed to highlight the musicality and joy of sport. The new Limited Edition RF97 Kit celebrates the fusion of these two elements. The Kit is now available for purchase ($597.00 {USD} per kit) on www.wilson.com. Only 1,200 of these box sets have been made and will be sold worldwide.
Each limited-edition box set will include the following:
Pro Staff RF97 Autograph Racket
- Roger’s personal racket that delivers superior class, feel and precision.
7”X7” Photobook
- Showcases exclusive behind-the-scenes photography from the making of the Play Your Heart Out campaign.
Digital MP3 Download
- Digital download card featuring the Play Your Heart Out soundtrack (Recorded with legendary music producer DJ Money Mark and Roger Federer in the Mojave Desert in celebration of tennis, music and the sounds of the game)
Tennis Ball Bluetooth Speaker
- Custom, limited edition speaker includes: product story leaflet, protective pouch and authenticity card.
Vinyl Record
- Contains full soundtracks from the entire Play Your Heart Out campaign.
As you begin to plan for product round-ups/features or for holiday gift guides we felt the Roger Federer Limited Edition Pro Staff RF97 Box Set would be of interest to you and your audience.