SAP Will Continue San Jose Sponsorship

The ATP World Tour 250 event held in San Jose, California announced today that SAP, a German business software company will continue its sponsorship of the tournament for the next three years.

The 2010 edition of the event featured Spaniard Fernando Verdasco defeating Andy Roddick 3-6, 6-4, 6-4 for the first time since 2006 at the Pavilion in San Jose.

The 2011 SAP Open will take place February 7-13.

Sampras To Play Exhibition At SAP Open

Pete Sampras will once again be taking the court for another exhibition match, this time in San Jose for the 2010 SAP Open. Tournament officials said the Sampras exho will take place Feb 8th against Spanish playboy and world #9 Fernando Verdasco. Other confirmed players for the main draw are Andy Roddick, Lleyton Hewitt, Mardy Fish, Taylor Dent, Sam Querrey and Tommy Haas.

source: here

Prince Title Sponsor For SAP Open

Prince Returns as Official Sponsor of SAP Open

 First American ATP World Tour Stop Provides Tennis Leader Opportunity to Showcase 2009 Products Including New EXO³ Racquet Line

 

Bordentown, NJ, February 6, 2009 – Prince is proud to return in 2009 as the official racquet, ball, footwear and apparel supplier to the SAP Open.  Marking the brand’s fourth year as a sponsor of the ATP World Tour stop, the tennis leader will provide Tour Extra Duty tennis balls for all matches and practice sessions, the Aerotech line of apparel and T22 footwear models for all SAP Open officials, volunteer and ballkids and will introduce tens of thousands of fans from all around the world to its newly launched, ground-breaking EXO³ racquet line.

On site, Prince will also host a full retail area on the SAP Open’s “Prince Concourse” where fans can learn about and purchase all six models of the highly-sought-after new EXO³ frames – from the lightest and most powerful EXO³ Silver 118 to Gael Monfils’ control-oriented EXO³ Rebel 95 – as well as all other performance products in various categories.

“Coming off the heels of an exciting and successful Australian Open and celebrated product launch of EXO³ – combined with the recent news regarding the growth of tennis participation in the United States – this is the perfect time and place to showcase the latest products to die-hard tennis fans at one of this country’s premier events,” said Linda Glassel, Vice President of Sports Marketing at Prince.

In addition to getting to pick-up, try-out and try on the newest, most talked about gear in the game, fans at the 2009 SAP Open will see top level players, and Prince team members like 2009 Australian Open champions Mike and Bob Bryan and fellow California native Sam Querrey, compete for the 121^st SAP Open trophy.

“We’re extremely pleased to continue our relationship with Prince in 2009.  This is an exciting year for the SAP Open and for Prince.  We have one of the strongest player fields in our history and Prince is energizing the industry with a remarkable new racquet line – EXO³,” said SAP Open Tournament Director Bill Rapp.  “Over the last three years the SAP Open has developed an excellent working relationship with Prince.  The quality of product they provide to the tournament – as well as to the everyday player – is second-to-none and we are fortunate to have them as a leading sponsor of our event.”

Additional information about the SAP Open can be found on the official tournament web site at www.sapopentennis.com and further information on Prince players and products at www.princetennis.com.

 

About Prince Sports, Inc.

Prince Sports, Inc, based in New Jersey, is a company of racquet sports enthusiasts whose goal is to create cutting edge, functional and technically advanced products that deliver performance benefits for avid players.  The Company’s portfolio of brands includes Prince (tennis, squash and badminton), Ektelon (racquetball) and Viking (platform/paddle tennis).   The Company has a history of innovation including inventing the first “oversize” and “longbody” racquets, the first “Natural Foot Shape” tennis shoe, the first “synthetic gut” string and the first electronic ball machine.  Today, Prince markets leading technologies in racquets (EXO³), string (Recoil), footwear (Precision Tube Technology) and apparel (Aerotech).   It has operations on three continents with distribution in over 100 countries. For more information on players, products or programs please visit www.princesports.com.